Grameenphone partners with Twitter to provide users with an unique cricket experience

Grameenphone has partnered with Twitter to give all its valued customers the chance to use user for free, from 13th of February to 31st March 2015. The partnership will provide the users with a comprehensive platform to follow thee excitement and the pulse of the cricket world cup.

Grameenphone is a part of Telenor Group and is the leading telecommunication service provider in Bangladesh with more than 51 million subscribers. Since its inception in 1997, Grameenphone has built the largest cellular network in the country, covering nearly 99 percent of the country’s population. With its brand promise to enable customers to “Go beyond”, Grameenphone seeks to help customers get the full benefit of mobile data and voice services and provide Internet For All.

Grameenphone customers will get free access to Twitter for the duration of the world tournament by visiting twitter.com. This offer for free data for using Twitter will be valid from the 13th of February to the 31st of March 2015. An unique feature of this partnership is that, users without a Twitter account will also be able to experience the Cricket Timeline, which includes scores and commentary by visiting twitter.com/i/cricket.

Grameenphone customers will get access to Twitter for the duration of the tournament without incurring any data charges. Users can access Twitter’s newly announced Cricket World Cup Timeline by searching for the #CWC15 on the Twitter app on Adroid or iOS and twitter.com/i/cricket via mobile web. Users can also access this special feature timeline by searching for individual match hashtags like #INDvPAK or #BANvAUS.

On this timeline, users can engage with players, commentators and celebrities, watch exclusive pictures and videos  and of course keep updated with all the latest scores and also follow their favorite accounts without incurring any data charges. The users will be able to get free updates from ICC Official Twitter account,@ICC or the Bangladesh tigers, @BCBTigers and its players including Mushfiqur Rahim, @mushfiqur15 or skipper Mashrafe Mortaza, @ImMashrafe as well as international legends like Viv Richards, @vivrichards56 and Shane Warne, @ShaneWarne.

Ravichandran Bhaskaran, Head of Business Development, South Asia, Twitter, said that “As a platform for live, public conversations, Twitter has changed the way people connect with global events such as the ICC Cricket World Cup. All the exciting action on and off the pitch as well as the roar of Bangladeshi cricket fans from Dhaka to Chittagong will be on Twitter. Through this partnership, Grameenphone will enable millions of subscribers across the country to join the World Cup party for free and in real time via Twitter.”

Grameenphone has an ambition to provide “Internet for All” in Bangladesh. They are working with different local and global organizations to realize this ambition. The partnership with Twitter is a part of this program which is expected to raise awareness among the customers about the benefits of mobile internet.

Mustafizur Rahman Khan

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